JWT TECHNOLOGY NAMED MIDSIZE AGENCY-OF-THE-YEAR BY
ADVERTISING AGE’S B-TO-B MAGAZINE

Technology division of JWT firmly establishes itself as a force within the
technology brand-marketing sector

Atlanta, GA and San Jose, CA – May 2, 2005 – On the heels of an extraordinary year
for new business and client campaign success, JWT Technology was named midsize
“Agency of the Year” by B-to-B Magazine, sister publication of Advertising Age, the
advertising/marketing industry’s leading news source. The year was marked by the
addition of new clients Research in Motion (RIM), most noted for its BlackBerry®
wireless device, and Texas Instruments, which moved its business to JWT Technology
in early 2005 after 20 years with The McCann network. Other new business added to
the agency portfolio included Symantec, Zultys Technologies, Riverbed Technologies
and Airspace. The publishers also recognized the agency for their innovative campaigns
for clients CDW, Level 3 Communications and Citrix.

The magazine’s March issue named the top 50 agencies in the US working in the
business-to-business space. JWT Technology was named winner in the best mid-sized
agency category. Those recognized in the large agency category were BBDO New
York, Ogilvy and McCann-Erickson.

“There are so many creative awards you can win these days in the ad industry that their
value has been diminished,” said agency CEO Ridge White. “But this honor is a bit
different since it isn’t about a single ad or campaign, but rather about our performance
for all of our clients for an entire year. When you look at the field of agencies that were
also recognized, like BBDO, McCann and Ogilvy, you begin to put this into perspective.
It’s nice to be seen as being on that level.”

Bob Jeffrey, worldwide CEO of JWT in New York said of the win, “If the first quarter
Texas Instruments win coupled with this recognition is any indication, we can expect
more great things from JWT Technology as the year rolls on.”

About JWT Technology
JWT Technology is the technology-focused brand marketing practice of JWT, the largest
U.S. agency network. Combining deep category knowledge, intense customer insight
and breakthrough creativity, the agency creates strategic, results-driven advertising and
marketing communications for technology companies seeking a competitive edge. With
offices in San Jose and Atlanta, the agency works with a variety of clients including
Ariba, BlackBerry®/Research In Motion, CDW, Citrix, Embarcadero, Level 3
Communications, Mercury Interactive, Murata Electronics, Samsung Semiconductor,
Symantec and Texas Instruments. For more, visit www.jwttech.com.

About JWT
JWT, which celebrates its 140th anniversary year, ranks as the largest advertising
agency brand in the United States and as the fourth largest full-service network in the
world. Its parent company is WPP (NASDAQ: WPPGY). www.jwt.com.

About B-to-B
B-to-B, the magazine for marketing strategists, delivers timely editorial on all disciplines
of business-to-business marketing. Published monthly by Crain Communications Inc, Bto-
B provides more than 45,000 subscribers with the information and analysis they need
to develop a winning integrated marketing strategy for their companies. BtoB also
publishes Media Business, the magazine for business publishing executives. Because
it’s the only publication focused exclusively on business-to-business publishing, more
than 5,000 industry leaders subscribe to Media Business for the latest trends
and insightful analysis. For more, visit www.btobonline.com.

Media Contact:
Eric Hyman
SVP Business Development
JWT Technology
770-668-5700
eric.hyman@jwttech.com